Hear from L’Oréal’s Chief Digital & Marketing Officer, Asmita Dubey, to find out how L’Oréal is embracing GenAI as a unique opportunity to unleash the human potential for creativity, augmented by technology. The L’Oreal Groupe is pioneering Beauty Tech for the beauty industry and believes that this new frontier in technology will enable marketers to fast-track creativity, driving efficiency and ultimately allowing for better consumer experiences.